Our Team

We meet high performers where they are and help them get where they want to go, in a way that makes the journey feel worthwhile.

All our practitioners bring a wealth of knowledge from their backgrounds in high performance sport, as well as coaching, communications, teaching, operations and sports science.

But our people are more than the sum of their job titles in high performance sport and business.

We are driven by the human first approach to helping people pursue their passions.

Our Team

We curate the delivery of diverse talent and experience for your event, retreat, workshop or session.

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  • Founder and Coach, Paradox Performance

    Briony Fisher is a leadership and performance coach working at the intersection of systems psychodynamics, wellbeing and elite performance.

    Her work is grounded in the belief that performance is shaped by the whole system; the physical, psychological, energetic and relational factors that influence both individuals and the environments they operate within.

    Drawing on over a decade working in international crisis communications, alongside extensive experience working in wellbeing and the Premier League, Briony brings a unique lens to understanding the patterns, behaviours and dynamics that emerge in people and systems under pressure.

    Her approach is rooted in the concept of paradox: that sustainable high performance is not created through choosing between results and humanity, strength and vulnerability, challenge and compassion but through learning to hold and integrate seemingly opposite concepts.

    Briony has worked with CEOs, professional athletes, founders and leadership teams to navigate complexity, deepen self-awareness and develop the clarity, resilience and connection required to perform in demanding environments.

    She creates non-judgemental spaces where individuals and teams can explore what may be limiting their potential, build greater capacity to sit with discomfort and cultivate a more embodied, purposeful approach to challenge.

    Her work spans one-to-one coaching, team development and organisational consultancy, supporting people and systems to understand what drives performance, what disrupts it and what enables sustainable excellence.

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  • Paradox Performance Practitioner | Mindset Coach

    Education, Leadership and Sport is Steve’s life passion.

    A former academy footballer for Brighton and Hove Albion Football Club and with a long and distinguished teaching career in inner city schools, Steve has emerged as a leading voice within the international football community, guiding and mentoring talent at all levels.

    Sallis currently supports Premier League and Football League Players with mental conditioning support, delivers Leadership Seminars on the UEFA Pro and A’ Licence for the Scottish Football Association and is currently working with the England under 15 National Squad.

    He regularly guest lectures on topics around "Leadership" at Businesses, Schools & Universities, including Linkedin Head office in Dublin and The Institute of Education, Brighton University.

    His unique and extensive experience in both education and elite sport has seen Steve disrupt traditional assumptions about leadership and achieving high performance and his no nonsense empathy driven approach to both, have lead to interview appearances on the iconic High Performance Podcast, BBC Radio 5 Live, Talk Sport, and Netflix

    He is the author of "Educating Football” and “How Not to be a Leadership Di&khead”

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  • Paradox Performance Practitioner | Breathwork Coach

    Richard’s first career was as a performance coach, where he supported teams in preparation for two Summer Olympic Games – London 2012 and Rio 2016 – and the 2018 Winter Olympics in Pyeongchang.

    In 2015 Richard gave end-of-life care to his mother.

    In 2017 he had surgery due to a serious autoimmune health condition.

    These experiences changed his life, put him on a path of deep reflection and allowed him to truly see what was important to him.

    This inspired him to change careers and provide transformational support for people to look beyond just their careers and job titles. To unlock their unique, untapped potential that allows them to show up in their careers and lives in their fullest expression.

    Richard is also leading a project to create a global festival of sport called “The Gaia Games: For People and Planet.” The mission is to reconnect people to the power of nature and spirit through the inspiration of sport and ancestral wisdom.”

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  • Paradox Performance Practitioner | Lead Physician at Chelsea FC

    Originally trained as an orthopaedic surgeon, Steve began his practice in sports medicine over 20 years ago. His experience has been diverse, working for the armed forces, international rugby and county cricket but predominantly in Premier League football.

    Now a leading physician at Chelsea FC, Steve is passionate about blending his medical experience with contemporary and proven holistic approaches towards supporting individual wellbeing in high performance environments.

    Over the last 6 years he has studied the cultural traditions and science of thermal medicine, hot and cold therapy and holistic smoke and herb rituals throughout Europe.

    Steve’s purpose lies in supporting the whole person, not just the physical body.

    His unique medical and holistic skillset supports his work helping individuals to understand what true wellbeing looks and feels like.

  • Paradox Performance Practitioner | Chief Medical Officer at the Premier League

    Mark was appointed as the medical advisor to the Premier League in November 2018 after a decade of experience as a team physician and performance director in that league.

    He qualified in 1992 and completed higher specialist training in Emergency Medicine in the West Midlands in 2003. He has a MSc in Sports Medicine from the University of Nottingham and is a founding Fellow of the Faculty of Sports and Exercise Medicine UK. From 2003-2008 he worked for the English Institute of Sport as a sports physician and in 2008 he became first team doctor at Chelsea FC, before moving to WBA FC as Director of Performance in 2010 and onto Nottingham Forest in 2018.

    In 2012 he was a member of Team GB at the London Olympics as Chief Medical Officer to the men’s and women’s basketball squads. He was instrumental in the development of the AREA pre-hospital care training course for the Football Association in 2008.

    He is a previous chairman of the Premier League Doctors Group and was training program director for Sports & Exercise Medicine in the West Midlands from 2009 – 2016 and deputy chair of the national training committee from 2014-2016.

  • Paradox Performance Practitioner | Functional Movement Coach

    With over 25 years of experience, Rachel Potter is a skilled Pilates and functional movement specialist dedicated to improving performance and preventing injury.

    She has worked internationally with elite athletes in football, ice hockey, and cross-country skiing, helping optimise movement patterns and biomechanics.

    Her approach blends deep anatomical knowledge with insights gained through collaboration with chiropractors, osteopaths, and movement educators. She has also lectured on functional movement within university-level sports science programs.

    Based in Hove, Rachel runs a bespoke Reformer Pilates studio and leads international Pilates & Hiking retreats.

  • Paradox Performance Practitioner | Performance Psychologist

    Matt is a performance psychologist who is passionate about supporting people to achieve their goals.

    He helps people to understand their strengths and how to consistently deliver their best performance - sustainably.

    Matt has had the pleasure of working with (and learning from!) elite athletes, teams and organisations in; Formula 1, and professional cricket, tennis, cycling, football, rugby, gymnastics, hockey, athletics and more. This has included supporting world champions, Olympic champions, world no.1’s and senior international athletes across a range of sports.

    After years of prioritising career and client needs he now prioritises time with his wonderful young family and enjoying community life in the Sussex village they call home.

    Matt is a HCPC registered, BPS Chartered Sport & Exercise Psychologist with an MSc in Sport and Exercise Psychology, a PGDip in Psychology, and a BSc (Hons) in Sport Science with Coaching.

  • Paradox Performance Practitioner | Clinical Solution-Focused Hypnotherapist

    Georgina specialises in helping individuals manage anxiety and regain a sense of control.

    Her work is grounded in the belief that understanding how the mind works is key to creating lasting change. By combining neuroscience-backed techniques with a practical, forward-focused approach, Georgina supports clients in building resilience, clarity, and confidence.

    Her sessions are engaging, insightful, and results-driven—designed to shift perspective, reduce overwhelm, and enable individuals to perform at their best both personally and professionally.

Let’s work together.

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“It is psychological, spiritual, physiological work that can enhance individual performance in ways they never previously perceived possible.”

— Briony, Paradox Performance